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Citation Software Inc.
 Specialists in variable-data publishing since 1986
 
www.CitationSoftware.com     info@CitationSoftware.com


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U.S. Postal Service has changed deadline for Intelligent Mail Bar Code to May 2011

FEBRUARY 17, 2009 — The U.S. Postal Service has pushed back the deadline for mandatory use of the Intelligent Mail Bar Code from May 2009 to May 2011. By May 2011, the Intelligent Mail Bar Code will be the only bar code that qualifies for automation discounts from the U.S. Postal Service.

But don't wait till May 2011 to start using the Intelligent Mail Bar Code!

There are a few reasons why you can benefit from using the Intelligent Mail Bar Code sooner than May 2011:
Tracking. Use of the Intelligent Mail Bar Code allows marketers to better gauge in-home delivery of direct mail. Using the unique identifying number, mailers can view detailed information such as delivery by date, state, U.S. Postal Service region, bulk mail centers and sectional center facilities. Specific pieces of mail can be tracked as well.

More room for marketing message. Endorsements and bar-coding for automation schemes like Address Correction Service (ACS) and Planet codes clutter your envelope, postcard, or mailer. The Intelligent Mail Bar Code integrates various functions into one streamlined bar code.

Easier to comply with the U.S. Postal Service's new "move update" requirements. Use of the Intelligent Mail Bar Code with Address Correction Service is an easy way to comply with the Postal Service's new "move update" requirements. The Postal Service instituted new move update requirements in November 2008 for first-class mail and standard mail. The new requirements stipulate that addresses in a mailing file must be revised every 95 days. If you use the Intelligent Mail Bar Code with Address Correction Service, the USPS will capture information about address changes and undeliverable mail and then return this data electronically.

Software that supports the Intelligent Mail Bar Code

Citation Software offers several products that support the Intelligent Mail Bar code:

MAILERS+4. This is CASS-Certified/PAVE-certified mailing-list software (bulk-mailing software). Available for Windows computers, this easy-to-use software lets you automate your mailing process so that you can meet the U.S. Postal Service's requirements for maximum postage discounts.

Click here for more information about MAILERS+4.


NEWLEAF. This is is easy-to-use, WYSIWYG variable-data-printing software for Windows that's designed to provide a working environment familiar to Microsoft Office users. Features include support for variable text, support for variable graphics, support for variable bar codes, support for conditional processing, support for data-driven graphics, more.

NEWLEAF has two features that set it apart from most similarly priced variable-data-printing solutions:
  1. It has a "chart wizard" that makes it easy to create pie charts, line graphs, etc. that represent data in your database.

  2. It is designed to do high-speed production on many different kinds of printers, including printers used in graphic-arts environments as well as printers typically not found in graphic-arts environments. The list of supported printer types includes PostScript printers, PCL printers, AFPDS printers, IJPDS printers, and more.
Click here for more information about NEWLEAF.


PrintShop Mail. This is a powerful variable-data-printing application that's extremely easy to use. It is one of the least expensive full-featured variable-data-printing solutions available today (pricing starts at $879.00 US). Features include support for variable text, support for variable graphics, support for variable bar codes, support for conditional processing, support for a variety of data formats, more.

Click here for more information about PrintShop Mail.
 




    
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